Pinpoint i-Points Rewards and Incentive Solution
The i-Points program through Pinpoint (http://pinpoint.benefits.com.au) is proving to be an effective method for motivating and rewarding customers, employees, and/or distributors. This fully-customisable incentive program is an easy-to-use online system that awards points for specific criteria. The accumulated points can then be redeemed for rewards chosen by the program manager; rewards often include gift cards, travel, products, or experiences.
Pinpoints clients have successfully used the i-Points system for a number of applications, including offering loyalty programs to their customers and motivation systems for their employees. The i-Points system consists of a general process that is proven and consistent, but then multiple components of the system are fully customisable so that they can be uniquely tailored to a given client’s situation.
Pinpoint staff work with the client to determine the goal of the incentive and rewards program. Activities or processes are linked with points that can be accumulated, and the rate at which points are earned is specified by the client. The i-Points system is fully automated in an online environment, which ensures convenient access at any time for both the users of the i-points program and the i-Points administrators. The client also selects the point redemption award levels and the rewards themselves, which can vary from specific products, travel awards, and prizes to gift cards, including Universal Gift Cards that feature the client’s own branding.
The primary uses of the i-Points system are to attract, retain, and reward customers and to reward and incentivise employees. Many i-Points clients use the i-Points system to motivate their sales force and their call centre staff. In addition, some clients have also found the i-Points system to be useful in rewarding their vendors, which has lead to to improved overall vendor relations.
Clients who are currently using the i-Points system have noted a number of benefits, including:
• Increased achievement of sales goals by salespeople;
• Improved employee productivity levels;
• Increased sales revenues;
• Higher scores in customer satisfaction surveys;
• Enhanced employee satisfaction;
• Better relationships with vendors; and
• Improved retention of company employees.
In particular, one i-Points client notes that within their first year after establishing an i-points program, their i-Points member participation increased by 73%, and their sales increased by 18% over previous levels.
i-Points is the most powerful and economical points, rewards and recognition program.

